Sustainability Tools

Here you will find useful documents about Sustainability. Sustainability is something that is becoming increasingly important. We are therefore happy to help you with useful tools so that you can gain more and more insight into it.

 

Results Consumer Survey - Flower Council of Holland

This quantitative survey took place in May 2023 in the Netherlands, Germany, France and the United Kingdom. The sample was nationally representative of men and women aged 18 to 70. They buy flowers for themselves and/or as a gift (at least every 3 months) and/or houseplants (at least every 6 months) and/or garden plants (at least every 6 months).

The research is partly a repetition and a deepening of the research from 2022. This time, the role of packaging and the influence of sustainability labels and communication were also inquired about. A distinction has also been made between flowers, houseplants and garden plants, to get more specific insights into the differences between the categories.

Curious about the results? Download them here, it's free!

Survey Sustainability

Are you, as a florist association, curious about how your members are integrating sustainability? Then you can use a survey we have made about sustainability.

 

Would you like to use the survey? Download it here, it's free!